Dimsum Logo Design for brand "Dimsum Juara"; New Dimsum Brand in Jakarta.


Brief

"Hot / spicy sauce" is their unique selling point; oriental style design; "champion" symbol; fun; simple, clear & strong; red and yellow; to create attention from high traffic in either metro city, Jakarta or Jabodetabek suburban area.


Creative Process

Raw concept / sketch



Product Documentation; sent from Client



Digitalization to Vector Software

Logo Draft 1 (REJECTED)

Reason:

  • Logo appearance look like pineapple;
  • The typography is not relevant to F&B brand;
  • The yellow color applied was too much contrast.



Logo Final Revision (APPROVED)



Created by: Cepy Hidayaturrahman | Keluar Rumah Project, Graphic Design Services




Esport "Style" Logo for "Arzel Playshop"; Gaming & Toys Online Store.


Brief

Brave; strong; tiger mascot; yellow & blue; friendly.


Creative Process

Raw concept / sketch


Digitalization to Vector Software

Stage 1: Posterize; to capture the "real" tiger anatomy


Stage 2: Tracing


Stage 3: Improving Tracing Result to Unique Logo Based on Raw Sketch

Not documented


Result: Logo Design with Decorative Background



Result: Logo Design with White Background


Color Pallete


Created by: Cepy Hidayaturrahman | Keluar Rumah Project, Graphic Design Services




Infographic Design: COVID-19 Guidelines for Indocement Company.

Brief

To increase employee awareness to prevent the spread of the Coronavirus during day-to-day working in company.

Created by: Cepy Hidayaturrahman | Keluar Rumah Project, Graphic Design Services




Infographic Design: COVID-19 Guidelines for Indocement Company.

Brief

To increase employee awareness to prevent the spread of the Coronavirus during day-to-day working in company.

Created by: Cepy Hidayaturrahman | Keluar Rumah Project, Graphic Design Services






Instagram Carousel Post Design for SKOR Points Indonesia.


Brief

New Normal; Stay fit & stay healthy during COVID-19 pandemic.

Created by: Cepy Hidayaturrahman | Keluar Rumah Project, Graphic Design Services








Living in Harmony Logo; Corporate Social Responsibility Logo; Rebranding Logo.

This logo is part of Rebranding of Corporate Social Responsibility in Indocement Company.

Brief

Fun; Humanity; Humanize; Break The Rules; Friendly.

Created by: Cepy Hidayaturrahman | Keluar Rumah Project, Graphic Design Services




Official Logo for Company Anniversary; Indocement 45 th Anniversary.

Tagline

Smarter Faster Better

Brief

Move Faster; Agile Culture in Big Corporate

Description

Move Smarter, Faster, and Better in a dynamic era. The asymmetrical and curved red arrows mean that flexibility is needed to deal with the dynamic times. The number 5 is colored white in order to portray the availability of "free space; opportunity" for the emergence of new innovations within the company.

Intersections between numbers 4 and 5 form the letter D which represents the word "Dynamic". Consists of 3 primary colors: red, blue, gray. Red & blue represent corporate identity; gray represents "sophisticated".

Created by: Cepy Hidayaturrahman | Keluar Rumah Project, Graphic Design Services






We Are Future Leaders; Corporate Strategy.

Management Trainee Program Logo; Corporate Strategic Logo.

This logo and tagline is part of visual dummy for Management Trainee Program 2019​ in Indocement company.​​​​​​

Created by: Cepy Hidayaturrahman